Case study — The Style Council

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1000 LIVES

Photographs by Nan Goldin
Film by Romain Gavras

In raw, unrehearsed imagery, actor Robert Pattinson runs for his life to fulfill the storyline of 1000 Lives. The campaign covers the gamut of modern masculinity. The track was Led Zepplin’s “Whole Lotta Love.” James Dean’s mantra sets the mood: “Dream as if you’ll live forever. Live as if you’ll die today.” An oversized limited edition art book was designed by TSC and published by Rizzoli International.

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DIGITAL ANIMATION

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Photographs by Peter Lindbergh

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