LOUIS VUITTON SPIRIT OF TRAVEL SERIES
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THE SPIRIT OF TRAVEL AFRICA
Photographs by Peter Lindbergh
Film by Timothy Elias Wright
This campaign takes flight in search of “a time when travel itself was more than just a destination—when to travel was to live.” Spanning continents, conquering the dunes and communing with the wild, the story embodied a modern, yet luxurious spirit for the Maison’s travel DNA. In addition to all-platform distribution of the campaign, custom travelogues were created for press and VIPs.

CAMPAIGN FILM

CAMPAIGN PRINT

PRESS BOOK

DIGITAL ANIMATION

THE SPIRIT OF TRAVEL ST BARTH
Photographs by Patrick Demarchelier
Film by Timothy Elias Wright
Three women take off on an odyssey to the ultimate port of call in the Caribbean. The emotional sensuality of the experience was inspired an earlier traveller’s diary: “I felt the wind, the water, infinite sand, pure skies.” This campaign allows for product exposure in modern, imaginative ways and keeps extending the digital life of the films.

CAMPAIGN FILM

CAMPAIGN PRINT

DIGITAL ANIMATION

THE SPIRIT OF TRAVEL MICHELLE & ALICIA
Photographs by Patrick Demarchelier
Film by Gordon Von Steiner
The luminous Michelle Williams and Alicia Vikander co-star in a narrative that travels into a desert oasis. Finding themselves together, they join their travel plans into one. Inspiration: “We are passengers on the same journey,” in a modern masterpiece by John Lautner.

CAMPAIGN FILM

CAMPAIGN PRINT

DIGITAL ANIMATION

THE SPIRIT OF TRAVEL RIO
Photographs by Patrick Demarchelier
Film by Timothy Elias Wright
Actress Alicia Vikander goes to Rio, where she enters the high modernism of the great Oscar Niemeyer Museum De Arte Contemporanea de Niteroi. The architecture echoes the handbag collection of the season. A campaign film titled “The Ultimate Escape” played across all digital platforms, plus in print stills.

CAMPAIGN FILM

CAMPAIGN PRINT

DIGITAL ANIMATION