GRAFF COLLECTIONS
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Tilda’s bow collection
Photographs and film by Mikael Jansson
Styling by Emmanuelle Alt
With powerful femininity and timeless sophistication, this campaign highlights the iconic Bow design, reflecting the purity of Graff’s signature stone. Set against the stunning Villa La Vigie, it bursts with energy while showcasing the House’s key collections with effortless elegance.
STILL LIFE CAMPAIGN
Laurence Graff Signature collection
Photographs and film by Mikael Jansson
Styling by Emmanuelle Alt
A myriad of modern, multifaceted jewels by Lawrence Graff, photographed against the houses signature green. This campaign invites limitless opportunities to stack, style, and make a statement, all presented in a bold, genderless approach that redefines elegance.
Butterfly collection
Photographs and film by Mikael Jansson
Styling by Emmanuelle Alt
Explore the transformative power of the Butterfly collection as Graff embarks upon a new creative journey. A fresh face for the incomparable world of Graff, Dutch model Rianne Van Rompaey perfectly embodies the coveted confidence Graff jewels inspire, a talisman for transformation, strength and freedom.
STILL LIFE CAMPAIGN
Wildflower collection
Photographs and film by Mikael Jansson
Styling by Emmanuelle Alt
Evoking the untamed beauty and natural splendour of a flourishing garden, the Wild Flower collection celebrates the miracle of wild flowers – a beauty born of strength and determination, as they grow and bloom they emulate the journey of Graff’s exemplary diamonds which, forged from adversity, are a reminder of nature’s enduring power.
GRAFF BRIDAL 2024
Photographs and film by Nicolas Kantor
Graff’s new bridal campaign pays homage to an incomparable romance. With iconic solitaire rings and timeless diamond jewelry creations by Graff, models Krini Hernandez and Adrien Sahores bring to life a devotion as profound and unique as a Graff diamond itself. From an impassioned proposal in the gardens of the legendary Ritz Paris to a joyful moment outside the Graff Paris boutique on Place Vendôme, the campaign captures the depth and intensity of a truly unforgettable love story.
GRAFF BRIDAL 2022
SRI LANKA
Film by Masha Vasyukova
Photographs by Jennifer Livingston
Starring as protagonists of their own love story, the new bridal campaign from the British high jeweller Graff features Grace Elizabeth and her husband Nicolas experiencing the dream wedding they never had. Shooting the campaign in paradise with Graff was their opportunity to enjoy all the precious moments they had missed, dressed in radiant diamond jewels in an emotional, real love story. From pastel beaches to intimate moments filmed in rich b/w – a campaign in 6 breathtaking chapters: the preparation, the ceremony, the reception to the honeymoon.
